About Kyle Sampson
Kyle Sampson is a dedicated professional and passionate community leader based in Prince George, British Columbia, where he currently serves as a City Councillor. First elected in 2018 as the youngest Councillor in the city's history, he was re-elected in 2022. Alongside his public service, Sampson stays active in his professional life, working with a long-standing local business, operating his own company, and volunteering with various organizations, charities, and events throughout the community.
Sampson and his family moved to Prince George in 2002. After finishing school, he got involved in the community and started his career in broadcasting and the music and entertainment industries. After a stint working in Edmonton, he returned to Prince George in 2013, and later joined the corporate team at Pacific Western Brewing Company. There, he oversees marketing, communications, branding, sales, events, and community partnerships across northern BC, while also leading the award-winning Cariboo Cares Reforestation program. Sampson also works in events, entertainment, and music industry through his own company, all while continuing to volunteer his time and expertise to support local causes and events.
Sampson has extensive experience in the entertainment and events industry, working on projects of all sizes and scopes. His love for live music and events has helped shape much of his career, though his background includes festivals, TV production, media and broadcasting, public relations, branding, political campaigns, and charity fundraising.
Rooted in Prince George, Sampson enjoys everything the city has to offer—whether it's outdoor adventures and amenities, community events, or just spending time with friends and family.
In 2016, he received the Community Ambassador Award from the Prince George Chamber of Commerce. A year later, he was given the Above and Beyond Award from Premier John Horgan for his contributions to the province during the 2017 wildfires. He was named a Top 40 Under 40 in the 2018/19 edition of the Prince George Chamber of Commerce for his business achievements and community work.
His work leading PWB’s Reforestation Program earned the Chamber’s 2019 Environmental Leadership Award. In that same year, he led the team at the Cariboo Rocks the North Music Festival to receive the Top Marketing Campaign Award, followed by the Remarkable Visitor Experience Award in 2020. Sampson had been at the forefront of the festival since he first developed it in 2016, as it transitioned to a larger event in 2018, through to it’s hiatus in 2024.
In 2024, Sampson was awarded the King Charles III Coronation Medal by Her Honour, The Honourable Janet Austin Lieutenant Governor of British Columbia. This award honours Canadians who have made significant contributions to their communities. Sampson was recognized for his work as a community leader and advocate, philanthropist, business figure, and City Councillor.
Outside of work, Sampson enjoys concerts, travel, dancing, kayaking, hiking, theatre, and community events. He also loves spending time with friends, whether it's at the lake or during a game night.
“I’m incredibly grateful for the opportunities Prince George has given me, and I always look for ways to give back to this community that’s given me so much,” says Sampson. “Prince George has been an amazing place to grow, both personally and professionally, and I’m proud to call it home. I’m committed to using my experience and connections to help elevate our city and region. Serving as a City Councillor is one of the greatest honours of my life, and I’ll keep working hard for the people of this community."
“I am incredibly grateful for the opportunities that have been afforded to me, and I will always look for ways to give back to this community that has given me so much,” says Sampson. “Prince George has been an incredible place to grow, both personally and professionally, and I’m proud to call it home. I am committed to leveraging my experience, connections, and resources to help elevate our city and region. I intend to work with and on behalf of residents, businesses, and community stakeholders when pursuing financial stability, resolving social and economic concerns, diversifying our economy and industry base, and developing better governance practices for our City. Serving as a City Councillor is one of the greatest honours of my life, and I’ll keep working hard for the people of this community, region, and province.”
“My family, friends, and my passions for music, travel, and good community are what keep me going. To everyone who has supported me along the way—thank you."